Financial advisor logo and website design
Prosperwise Advisors
CASE STUDY
Brand + Web
After years of serving clients in the financial industry, Prosperwise narrowed its focus to help young entrepreneurs & individuals build wealth. Repositioning meant new financial advisor branding that reflected the key elements of their new services: wisdom-empowered service and technology-driven tools with a human touch.


Before
THE PROBLEM
Updating a financial advisor brand for a younger audience
The old visuals were geared towards more mature clients. As the team embarked on a rebrand, they knew they needed a modern look: a new financial advisor logo and visual identity that aligned with technology-driven possibilities and human-focused solutions.


After
THE SOLUTION
A modern financial advisor brand built for growth and infinite possibility
We updated the brand colours and developed a custom visual identity that is relevant to the values and aesthetics of their target audience. Now, with a custom logo and financial advisor website, Propserwise has the tools they need to help to raise the perceived value of their services and attract the right kind of clients.

THE RESULT
Not your parents' financial advisor branding
The finished product is a modern brand that is never boring: this financial advisor brand identity is bright, positive, and full of energy in an industry where stuffy, corporate jargon turns away a younger audience. Complete with a custom financial advisor website, Prosperwise is positioned to make connections with young professionals and entrepreneurs who are looking to transform their financial journey.




